Photo by Yixian Zhao, Unsplash
If you’re interested in creating your own perfume and exporting in a big way, then we have just the article for you. From how to create a signature fragrance to container fumigation services Melbourne authorities will require, this article has you covered.
The Allure of the Perfect Fragrance
People have always wanted to create the perfect smell—that one perfume that everyone will wear. This, however, has been impossible, because each human body reacts a little differently to different chemicals.
So, if you want to create a perfume, you will need to focus on what you love best, and the kinds of aromas that sell best on the market. So, how exactly do you do that?
Create Your Signature Perfume
You’ll first need to gather your ingredients. They are:
- Alcohol with a very high percentage alcohol
- Essential oils such as frankincense, cedarwood, patchouli, and sandalwood
- You could also use synthetic oils such as fragrance oils, or food flavours
The next step is sterilising the jars, which you can do in the dishwasher.
Following that, you need to add the alcohol to the jar. Measure ¼ of a cup for a jar. Then you need to add the ingredients according to notes: first base notes, then middle notes and finally top notes. We will briefly describe the notes.
Base notes form the base of the perfume, and last the longest. They usually include sandalwood, cedarwood, vetiver, patchouli, and frankincense.
Popular middle notes include coriander, palmarosa, marjoram, basil, rosemary, rose geranium, petitgrain, and lavender. They appear just after the top notes disappear.
Top notes are the very first to appear, and the very first to fade. They often include lemon, bergamot, orange, peppermint, and others.
Choose Notes According to the Fragrance Wheel
There is a fragrance wheel that has been developed over centuries that will guide your choice of fragrance. You have to choose notes that are next to each other on the wheel in order to provide a harmonious and balanced fragrance.
How to Add the Notes
In total, you’ll add 25 drops of fragrance oil. Add the first oil, mix, and smell. Then add the next oil, add a few drops, mix and smell. Then do the same with the final oil. Make sure you take note of the number of drops for which oil. You can experiment with different amounts of drops for each oil.
After that, you let the perfume age from 48 hours to one month. Now dilute it with 2 tablespoons of distilled water, and 5 drops of glycerine to preserve the aroma. Pour it into your bottle, add a branding and instruction label, package it, and you are ready to sell it.
It’s important to also test it out on friends and family, so that you can be aware of how popular your product will be. What’s more, you’re going to have to test the international market through your contacts.
The next step is to obtain capital to produce this on a grand scale. Of course, you will need a solid business plan in order to do so. You will need money for:
- The factory and front office rental or purchase
- Staff wages
- IT equipment
- Transport and export costs
- Insurance against water, fire and theft
The Logistics of Export
If your brand goes global you’ll have to send your products to port, and then go through the process of shipping them to another country. To do that, you’ll need space in a container, find fumigation services for the container, and space on a ship. Then you’ll need permission to export from your country, and import permission from the receiving country.
When you think of exporting, there are a lot of steps to follow that can be exceedingly complex. You may need a logistics company, side loader services for mass exports and a vehicle fleet for transporting to different retail spaces.
There is a lot of paperwork to handle, along with changing rules and regulations, and it would be best to hire an expert to help you with the entire logistics process.
You also have to think of insurance throughout the supply chain to cover any potential theft, fire or container loss.
Thereafter, you must get the perfume from the port to the market, which could require more experts on your team.
To ensure there are buyers for these products you require a brand expert, salesperson and marketer—all of whom should be strongly familiar with the target market and this niche of products. They have to translate your idea into local culture, which requires experience and creativity. They will do the bulk of the selling, so they have to be people you trust.
The experience of creating your first perfume to selling it not only locally, but internationally, is a challenging yet exciting prospect. There is no reason to doubt yourself. Get started on your journey to becoming a perfumer of note.